创业意向影响因素研究

第37卷第4期2007年7月

浙江大学学报(人文社会科学版)

JournalofZhejiangUniversity(HumanitiesandSocialSciences)

Vol.37,No.4July2007 

创业意向影响因素研究

钱永红

(浙江大学,[摘 要]在中国背景下,)六维

度(成就动机、风险承担、自主性、)。这较之于传统对创业意向影响因素。个人特质水平因素和个人资源水平因素在预测,同时考虑两个方面的因素可以更准确掌握个体创业意向。

[创业意向;创业影响因素

[]F297.2  [文献标志码]A  [文章编号]1008-942X(2007)04-0144-09

OntheDeterminantsofEntrepreneurialIntentions

QIANYong2hong

(ResearchCenterofStrategicandHumanResourcesManagement,ZhejiangUniversity,

Hangzhou310058,China)

Abstract:ThisarticlesystematicallyinvestigatesthedeterminantsofindividualentrepreneurialintentionsinthecontextofChineseculture.Inthepastthreedecades,underthealmostsameexternalandinternalconditions,someentrepreneursachievedmuchmoresuccessindoingnewbusinessthanothers.Theresearchersbegantopayattentiontotheentrepreneurialintentionswhichcanhavegreatimpactsontheentrepreneurialbehaviors.Basedontheliteraturereviewandstructuralinterview,thearticlefocusesonconstructingamodelofdescribingwhatfactorimpacts

willbeonindividualentrepreneurialintention.Avarietyofstatisticalmethods(EFAandCFA)wereusedtoprovideevidencethatthemeasurementtoolsarereliableandvalid.

First,inapilotresearch,anindigenousmodelofentrepreneurialintentionwasbuiltwith142samples.Second,onthebasisoftheformerresearch,anintegratedmodelwasconstructedwith560samples,whichconsistsoftwolevelfactors(individualdispositionlevelandindividualresourcelevel),andsixdimensions(achievementorientation,autonomy,risktaking,payoff,resourceavailabilityandfutureemployment).

Theresultindicatedthatthefactorsof

dispositionallevelandthefactorsofresourcelevelsarecomplementaryinpredictingindividualentrepreneurialintentions.Threeindividualdispositionlevelfactors(achievementorientation,

创业意向影响因素研究

[收稿日期]2007

03

12

[本刊网址 在线杂志]www.1mpi.com

),女,浙江杭州人,浙江大学战略与人力资源管理研究中心博士研究生,浙江大学传媒与国际文化

[基金项目]国家自然科学基金重点资助项目(70232010)[作者简介]钱永红(1967

学院副教授,主要从事人力资源管理、创业研究和媒介经营管理研究。

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